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GHX

GHX is the global leader in healthcare supply chain technology, enabling hospitals and suppliers to conduct business in the most efficient way via a single technology platform. We are GHX's marketing partner in Europe and have been helping them understand how best to communicate with their disparate customer base. Following a strategic analysis of the existing brand and marketing approach, we have helped them develop a new way of communicating their value proposition across Europe.

Using animation to show how their complex technology fits together to solve healthcare suppliers challenges of doing business in multiple healthcare systems across Europe.

We have helped GHX to understand their position as a 'Powerhouse' of healthcare supply chain technology and showcase this confidently.

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We have designed and built a new modular website that gives them the ability to create compelling online content.

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New icon styles, infographics and flow charts cut through the complexity of their system and present it in a simple way.

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Presenting their value proposition in a way that will get them noticed at the events and conferences that they sponsor and attend.

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Understanding the customer journey, we have developed simple follow-up content that sales teams can use to engage with decision makers higher up in organisations.

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What the client says:

"Limewash's marketing expertise is second to none, and their intelligence and rigorous approach has helped to enhance our business and our market positioning. They are collaborative, engaging and enjoyable to work with and we would recommend them highly."

Ed Palferman, Senior Marketing Manager, European Marketing Communications at GHX

 

Work

Explore more of our work and find out how we’ve helped clients strategically improve their brand and communications.

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CONTACT US

01223 813 557
info@limewash.co.uk

The Old Station,
Station Road, Stow-cum-Quy,
Cambridge CB25 9AJ

 

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